Friday 5 December 2014

Target Audiences


Target Audiences

In order to get a rough idea as to who our target audiences are going to be, it's worth looking at similar film ideas from ours, and look to see what types of audiences are attracted to them.
There are a few films similar to our idea, and those are: 'We need to talk about Kevin', 'The United States of Leland' and 'Elephant'.


'Elephant' is a crime and dramatic thriller about 2 boys who commit violent acts in their school. The film is rated a 15, therefore it is similar to ours as the concept is very similar about school massacres. Also, our film will appeal to teenagers until people at around the ages of 35.













'We need to talk about Kevin' is also a 15 rated film of the dramatic thriller genre. It features a boy who has been acting strangely and ends up committing crimes at his school. This film is similar to ours as stated before, it features a crime in school.

'The United States of Leland' is another 15 rated crime and drama film. It is about a boy who acts very violently and has been in juvenile detention. Along with the reasons stated above, it relates to our film as we have a protagonist who commits dangerous acts.













The target audience for our film will be teenagers throughout to people in their mid 30s. This is because we believe that this age range will enjoy more watching our film, than people who are over 40 or under 12. From this we have learnt a number of things about our film. Firstly, the casting is vitally important, if we cannot get someone that suitable for the role then we will have to cast someone with a balaclava over their face. The second point that we learnt is that we have to get the right location. E.g we need to film in our school. Without this our film will not be effective. Thirdly, we need to have a reason for his actions, therefore we have decided to include the scene of the characters perspective of the killer, although we don't want the audience to sympathise with him we want to see his motivations.                                                    

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